Search Engine Optimisation in Norwich
Search Engine Optimisation (SEO) is the process of making a website "search engine friendly" for relevant search phrases. The idea being that when someone performs a relevant search through one of the major search engines - Google, Yahoo or MSN - your site is listed in the Top Ten of the organic listings in the Search Engine Results Pages (SERPs).
Traditionally shrouded in mystery, the process of achieving good rankings in the major search engines is dependant on Search Engine Optimisation. Over 80% of online transactions are said to start from search engines, and because of the nature of how search engines work, you catch people at exactly the right time - as they are searching for your service or product.
Search Engine Optimisation focuses on three key factors:
Keyword Research - to determine the most effective, relevant phrases that people are actually searching.
Site Content - including text content, interactive content (if any), metadata, site structure and navigation.
Links - including internal links within the site itself, outbound links to other sites, but primarily inbound links from other sites;
Nu Image Design excel at developing each element of this process, ensuring your site attracts relevant visits from the "natural" or "organic" search listings.
Our Search Engine Optimisation case studies
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Easi-Rad
We performed some Search Engine Optimisation updates to the Easi-Rad website and the results were very successful.
Google Rankings
Cleaning behind my radiator - P1
Folding radiator bracket - P1
Easi-Rad - P1
How to clean behind a radiator - P5
(Figures taken 10th Oct 2009)
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Broadland Slippers
Broadland Slippers needed to improve their international awareness so we updated their website with some Search Engine Optimisation updates.
Google Rankings
Hand made slippers - P1
English Slippers
- P1
Velvet Slippers - P2
Broadland Slippers - P1
Tapestry Slippers - P1
(Figures taken 10th Oct 2009)
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